14 Jan Dawn Whitney
Dawn Whitney is Founder and CEO of EmPower HealthIT (formerly MotivAction Recruiting) and EmPower Nursing & Allied Solutions based in Portland, Oregon. She started the company in 2005 from her dining room table with one employee based in New York that is still an active Recruiter today. Each year the business has grown exponentially, even during the recent “down years” in staffing (2008-2009). Between 2011 and 2012, her business grew 47% fueled mostly by long term clients that have used her team to staff for new consulting engagements across the US. In 2015, her company expanded and grew 32% from 2014! The firm’s primary business is Direct Hire placements, Consulting Engagements and Executive Retained Search. Dawn is responsible for the daily operations, management of staff, recruitment, new business development and ongoing client relationships. Her organization includes a team of specialized Healthcare Informatics Recruiters that focus exclusively in their respective staffing discipline. In addition to a local team, she has “virtual” recruiters scattered across the US to assist in filling the diverse needs of her clients. Dawn formed MotivAction Recruiting (now EmPower HealthIT) after 15 years of success in the staffing industry for two publicly traded organizations. While serving as a Vice President at her most recent position, World Health, she was personally responsible for the oversight of the firm’s Healthcare Informatics division, which produced annual revenue in excess of $6 million within its first 8 months of “start-up” operation. Her business development, leadership and a results-oriented philosophy assisted in fueling the organization’s fast growth within the healthcare sector.
Prior to World Heath, Dawn was National Executive Director for Hall Kinion (now KForce) with responsibilities for a $30M business unit which included several offices across the US. Her specialty within Hall Kinion was to open new offices, assist them to profitability quickly and to turnaround stagnant, non-productive offices. She became an expert in teaching and mentoring other recruiters, and account managers that quickly grew into top performers within the company. In addition to her training, sales and expansion responsibilities, she was extremely successful in growing business units and developing leaders. She was a top performer several years in a row running her own book of business while training and mentoring others.
Dawn’s newest venture started November 2, 2015 as another start-up within the Healthcare market. Her clients were asking her to assist them in staffing Travel Nurses and Allied Health staff within their hospitals. She investigated and considered several nursing company acquisitions, yet, settled on starting another successful company from the ground up once again. She hired several experts within the nursing space, including an RN that is recruiting other RN’s and in her first week of the launch, landed eight new clients. Her team created the name of the new company, as a division of EmPower HealthIT, that best embodied their culture and belief system. This company is called EmPower Nursing & Allied Solutions. They staff travelers and direct hire professionals within the nursing and allied health space. We are excited about the growth and expansion of these two companies in 2016 and beyond. Dawn and her husband Ryan live in Portland, Oregon and LaQuinta, California. Their 21 year old son, Cole, is a successful employee of EmPower HealthIt and also resides in Portland.